What's in a name?

...ours is Roots & Fruits®. Just think of us as Mother Nature’s Soap Company.

We are committed to make full use of the best that Mother Nature has to offer. We knew that the finished product would be better if we began with as many of the natural herbs and fruits that well-nourished, caringly farmed earth can produce.

We searched the world for effective ingredients including a variety of essential oils, each one tested for purity and stability. We tried and tested countless formulations and had laboratories custom engineer tests to determine wear rate, foam volume and sensitivity to the skin. We set out to produce the best possible soaps, with the best possible ingredients nature has to offer.

What does that mean for you?

It means you can expect that cleaner, better, more responsible choices are being made to formulate our products… source our ingredients… and to produce products that would do Mother Nature proud.

It means that we believe in what we call, “truth to label”. No empty or misleading claims.

No harsh ingredients… and absolutely no animal testing, ever!

It means all of the ingredients we use, are tested for quality and purity and the products we produce are stored under strict temperature and humidity controlled conditions in an FDA registered and inspected facility.

No better soap exists, at any price!